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STRATA Trust Company Names Melissa Briske as Head of Marketing

Marketing veteran Melissa Briske joins the STRATA Trust Company team. Briske will serve as the Head of Marketing for STRATA Trust Company to champion the development of STRATA’s marketing strategy for both Professional (B2B) and Individual (B2C) segments. She is excited to take hold of advancing the growth and success of STRATA and its clients and partners by leading the charge to deliver the best-in-class service and support. In addition to leading marketing and public relations teams, Briske brings an extensive background in corporate training and business coaching. At STRATA, she will strive to continue the firm’s growth within alternative asset custody, assisting investors, advisors and investment sponsors widen the reach of retirement assets within IRAs, oversee vendor relationships, the agency’s ecosystem and managing upcoming conferences.

“I’m really excited for the opportunity to join such a wonderful team at STRATA Trust Company and excited about the future here. I feel I can bring a lot to the table and really help grow the marketing side of the business and create effective content to communicate to individuals and financial professionals about the alternative investment and Self-directed IRA opportunities within STRATA,” says Melissa.

A native of Waco, Texas, Melissa holds a Bachelor of Arts Degree from Baylor University and is currently pursuing her MBA. Briske brings an extensive amount of hands-on marketing experience and a coaching aspect to the STRATA marketing team and we are excited to welcome her with open arms “Melissa is a seasoned marketing executive and we are very excited to have her join the STRATA team. She will lead our marketing efforts in widening our reach and exposure throughout the alternative asset community, in charge of our efforts to educate the public and professional investment community about the power of alternative assets in IRAs,” STRATA President Kelli Click says.

About STRATA Trust Company

STRATA Trust Company was founded in 2008 as a wholly owned subsidiary of Horizon Bank, SSB. Formerly known as Self Directed IRA Services, Inc., STRATA has strategically realigned to support a broad range of investment professional partners in growing their IRA assets. We take pride in empowering investors to reach their retirement goals by providing administration and custody of alternative and traditional assets.


Get in touch with STRATA Trust Company:

7901 Woodway Dr. Ste 200

Waco, TX 76712




For Press Inquiries:

Kelli Click




Press Release – STRATA Names Melissa Briske Head of Marketing